E-Masters Website
E-Masters is “Germany’s leading cooperation for marketing & services in the skilled trades”. E-Masters offers its members special terms on purchases, investments & services and is the first choice for electrical installers. As a further service, E-Masters supports its members in recruiting apprentices. That is where we come in. We take care of the digital communication for attracting potential candidates.
A microsite as part of a campaign As part of a broad social media campaign, a microsite was built as the destination for all activities, communicating every aspect of the apprenticeship. Which career profiles are there? Which specialisms? What does the training cover?
Authentic. Honest. To give a clear insight, we let the apprentices speak for themselves. In a series of videos they talk about their working lives. That works far better than plain copy ;-)
